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Greening Events: AIM Group’s Sustainable Initiatives in Action

The company’s commitment to sustainability includes the achievement of the ISO 20121 certification, the creation of a new dedicated role, an internal training programme and the organisation of eco-friendly events.

AIM Group International is strengthening its sustainability credentials with key initiatives aimed at reducing the carbon footprint of our business, promoting best sustainable practices and developing expertise and skills of the staff about this capital challenge for the events industry.

Some recent projects and events include:

  • The achievement of ISO 20121 certification for sustainable event management which reflects the Group’s commitment to rigorous assessment and in-depth audits conducted over several months and covers all Italian-based companies, and subsidiaries – including AIM Education, AIM Sport and AIM Communication – and all operationsand.
  • The appointment of Annalisa Ponchia as the company’s new Sustainability Manager. She will help corporate and association clients integrate sustainable practices into their events and communications initiatives, in line with the Group’s commitment to the Net Zero Carbon Events pledge, a shared commitment across the events and meetings industry to meet the targets set out in the Paris Climate Agreement, which AIM Group signed up to in 2021.
  • The organisation of the Boyden World Conference 2023 in Madrid earning the Sustainability Certificate for Environmentally Friendly Practices. The conference successfully met specific criteria in waste management, food and beverages, accommodation, carbon footprint, materials, suppliers, and staff management, and left positive legacy tot he local community.
  • The organisation of a beach clean-up activity during the IPSEN convention. Ipsen involved more than 130 employees  who headed to the beach to collect rubbish and plastic debris that was hidden in the sand and the trees and 214 kilos of rubbish were collected overall. Ipsen employees were shocked by the large amount of rubbish they found and one employee remarked: “looking at what we collected I think that by paying a bit of attention and changing our habits, we could really do a lot for our planet and our environment”.
  • The joint signment of the IAPCO (International Association of Professional Congress Organisers) pledge against single-use plastic during the ESE Congress, promoting sustainable practices not only within the event but involving also the venue (Helsinki Expo & Convention Centre, Messukeskus) and the Helsinki Convention and Visitors Bureau.

The next major milestone for AIM Group is the forthcoming publication of its first Sustainability Report, a comprehensive document that will outline the environmental, social and governance performance achieved in 2023.


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